Merlin Mann’s Advice to Bloggers Who Want to Take it Seriously
- Give away more stuff than you think you should and make it easy for
people to get. - Focus on diverse secondary revenue streams and always have eyes
open for new and replacement ones. - Don’t do stuff that seems profitable but potentially messes up why
people like you.
Found in this wonderful audio from a talk Merlin and John Gruber gave at SXSW in 2009. Highly recommended.